Consumer Confidential: Instagram Photos Might End in Ads

Instagram, the popular service for sharing and filtering photos shot on phones, has now released changes to its Terms of Use that suggests it may used uploaded images in ads.

According to the Terms that take effect January 16, 2013,  Instagram says that some parts of its service might be supported by advertisers, with sponsored content potentially featuring users’ shared photos.

Although Instagram says users still have ownership of photos, the service’s Terms state that by adding a photo to your account, you are giving the service license to use your content. Users can control what images are posted or deleted, as well as who can view their pictures.

Los Angeles Times Business Columnist David Lazarus takes a closer look in today’s Consumer Confidential Report.

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