(KTLA) – The makers of Gatorade say they will no longer be using an ingredient linked to flame retardant in their sports drinks.
“Brominated vegetable oil” is a synthetic chemical that has been used in Europe as a flame retardant and grease for hydraulic torque tools.
The company says it has been exploring a way to remove the ingredient for more than a year, without affecting the flavor of their drinks.
More than 2,000 people signed a petition on change.org, asking Gatorade to remove the chemical.
A spokesman for the company says the new drinks will roll out in the next few months.


20 Comments to “Have You Been Drinking Flame Retardant?”
January 26, 2013 at 10:03 AM
Water is a flame retardant. Try making Gatorade without water.
January 26, 2013 at 11:14 PM
Outstanding comment Danny !!!
January 27, 2013 at 5:47 AM
You bring up an excellent point! Let's all go to change dot org and create a petition demanding that cities, towns and counties all across America stop providing convenient access to flame retardant by delivering it via a complex system of underground pipes to people's homes so that all they have to do is turn a knob and the toxic stuff comes our and starts flowing.
Then, we'll target one to all grocery stores, pharmacies, gas stations and anyplace else that sells flame retardant in a bottle and demand that they stop selling it too.
An international ban on swimming in lakes, rivers, oceans, seas, swimming pools, ditches and creeks would naturally be the next step after this.
January 26, 2013 at 10:13 AM
Most Flame Retardants are also non-toxic due to safety codes. So its no surprise that you might see some cross over with foods or drinks. Just more hippies freaking out without doing research or knowing there elbow from there. Well you know the rest. Unless your a dumb reactionary hippie.
January 26, 2013 at 10:17 AM
their, not there.
January 26, 2013 at 10:44 AM
OK Bubba, you go ahead and keep drinking the Bromide. Being dismissive about "hippies" not doing THEIR research — what about about yours? If you read before commenting, you would know the substance is BANNED in Europe and Japan. Tons of medical research linking it to myriad heath problems. Let me guess — besides this local Simi Valley TV station, your trusted source of information is Fox, perhaps?
January 26, 2013 at 12:11 PM
NO! That other non bias news source, MSNBC!!!!! LOL
January 26, 2013 at 10:13 AM
Not sure why Gatorade is being singled out. This has been used in beverages for quite a while
January 27, 2013 at 5:41 AM
Gatorade is being singled out because Change dot org attracts a demographic of people who don't think for themselves, and can be guided like a herd into doing whatever is asked of them so long as you tell them its good for the children.
Someone who either despises people and companies that succeed for whatever reason, or a competitor like Coke or Pepsi (whichever owns Powerade) probably got someone to infiltrate their circles before exposing the fact that Gatorade uses an ingredient that's used in other products that are completely unrelated.
These people don't actually stop to consider the possibility of there being no adverse health effects due to consumption of the chemical. It's used in FLAME RETARDANT, and these people have been conditioned to think that any person or entity that earns money must have done something nefarious in order to get it.
Does this answer your question?
January 26, 2013 at 10:14 AM
Water has been all over the globe for years!! lol
January 26, 2013 at 10:16 AM
So, has brominated vegetable oil actually been shown to have any unhealthy side effects? Or is this just more ignorant hysteria about OMG! CHEMICALS IN OUR FOOD!
Here’s a headline for you to pursue: they coat fruits in WAX! WAX is used in CANDLES for pete’s sake, it has no place in our FOOD!
January 26, 2013 at 10:32 AM
until I saw the paycheck ov $6738, I have faith …that…my neighbour was like actually receiving money in there spare time at their laptop.. there friend brother has been doing this less than seven months and just now cleard the depts on there home and bourt a great Mercedes. read more at, http://xurl.es/ksnz4
January 26, 2013 at 10:33 AM
Excerpt from: http://voices.yahoo.com/the-dangers-additive-brom…
I've taken the liberty to include the list of the effects of BVO are from the Natural Thyroid Choices Website This websites primarily discusses about the soda Mountain Dew, but it can pertain to any of the drinks that contain BVO in them.
Abdominal cramps
Anxiety
Anorexia
Blurred vision
Coma
Constricted pupils
Convulsions
Cyanosis (skin blueness)
Diarrhea
Dizziness
Heart beat malfunction
Headache
Weakness
Tremors of the tongue and eyelids
Muscular cramps
Nausea
Respiritory difficulty
Salivation
Slow pulse
Sweating
Tearing
Vomiting (1)
Other possible side effects I found listed in other sources also includes birth defects, growth problems, memory loss and fatigue (2) & (3)
January 26, 2013 at 4:19 PM
Some of can really use the flame retardant because we are just hot.
January 26, 2013 at 4:45 PM
I hava solution'' Drink more BEER
January 26, 2013 at 11:24 PM
Football players all drinking beer instead of Gatorade during the game…THAT would be a fun game to watch !!!
January 26, 2013 at 5:37 PM
my neighbor's step-sister makes $79/hour on the internet. She has been out of work for 7 months but last month her check was $20092 just working on the internet for a few hours. Read more here http://xurl.es/rqcif
January 26, 2013 at 9:36 PM
test
January 27, 2013 at 3:25 AM
what Douglas implied I'm shocked that a single mom able to get paid $8556 in 4 weeks on the internet. did you look at this site http://xurl.es/cnvep
January 27, 2013 at 8:26 AM
Nope the stuff I drink is pretty flammable.