Chere Rush and Carla Kimball joined us to tell us all about the Pink Ribbon License Plate Campaign. It was started by Chere, Carla and 3 other incredible women, all breast cancer survivors who wanted to promote early detection and help more women and families survive this terrible disease. They have put together specialized license plates on vehicles across California. This is one of the newest plates of California that drivers can purchase. They need about 7500 pre-orders to get this campaign moving forward! The ladies mission is to educate, promote and raise funds for Breast Cancer Awareness, especially in California.
All funds generated from sales of the California Pink Ribbon License Plate will be deposited into the Breast Cancer Control Account, which funds the Every Woman Counts (EWC) program. For more information on the campaign including how you can order a pink plate of your own, click HERE.